Brand Head

What will you be doing?
 
• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
• Planning and execution of all communications and media actions on all channels, including online and social media aligning the organization around the brand’s direction, choices and tactics.
• Work with the marketing department on making sure that every aspect of the brand strategy is just right
• Carrying out market research in order to keep up to date with customer trends, as well as trying to predict the future trends.
• Managing the budget for advertising and promotional items
• Contact with other departments to ensure a strategic overview of the business and future market opportunities.
• Participate in the development of business plans, identify areas of concern and modify marketing programs to address changes in the marketplace.
• Supports upskilling and development of marketers through modelling, coaching and feedback
• Develop strategies and manage marketing strategies across print, broadcast and online platforms to ensure that products and services meet customer expectations and to build the credibility of brands.
• creating and implementing strategic approaches for branding programs that are in support of key brand growth areas. Build strong networks with key/thought leaders in the market and monitors industry developments that stand to impact the business.
 
What will you need?
 
• Experience of 6+ years into Brand management.
• Analytical skills and attention to detail.
• Creativity and an ability to produce innovative and original ideas.
• Team working skills
• The ability to manage and allocate budgets
• Written and verbal communication skills
• Experience with an understanding of market research
• Time and project management skills, including the ability to work on multiple projects at the same time.
  • Degree:

    Any Graduate

  • Job Type:

    Full time

  • Salary:

    1500000 - 3000000 P.A.

  • Location:

    Pune, Maharashtra

  • Industry:

    Renewable Energy

  • Primary Skills:

    media handling, promotions, branding

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